Professional market research
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About us
Research, Marketing, Branding, Communication
Experience
Encore Research was founded by a valuable team of experts from three areas of specialization (research, advertising and communication) with successful experience at national and international level. Our members have expertise within a full range of qualitative and quantitative research methodologies by working more than 15 years for private clients, public institutions or in academic areas.
Our Vision
Our company provides customized research designs, based on aut customers needs and inquires. Therefore we compose research dynamic and flexible projects, tailor-made methods, a solid system of measure indicators and creative solutions for achieving the best results.
Our purpose
What we aim?
To offer professional market research services and analysis through innovative survey instruments. To translate our research findings into directions, measures and strategies, to offer valuable and reliable foundations for business decisions.
Our services
Social Research in the field of:
- Consumme and cultural practices
- Demographic and migration
- Evaluation of public policies
- Work and employment
- Gender studies, social discrimination
- Poverty and social inclusion
- Health and education
- Social communication
- Impact studies
- Urban studies
Market research:
- Market Structure and Competition Analysis
- Customer satisfaction and loyalty
- Market segmentation, customer profiling
- Usage and attitudes
- Brand and advertising tracking
- Price research
- Products testing
Marketing:
- Brand development strategy
- Brand architecture
- Brand management
- Revitalizing brands and brand positioning
Communication:
- Internal communication analysis
- External communication analysis
- Manual of visual identity
- Communication strategy
- Employer branding
Methods
Quantitative methods
Telephone interviews (CATI)
Face to face interviews (IN HOME, PAPI)
Online interviews
Desk research
Mystery shopping
Qualitative methods
Focus groups
Semi structured interviews
Ethnographic research
DELPHI groups
Observation
Our Facilities
Nationwide network of interviewers, allowing us to conduct national, regional or local representative surveys
Facilities for focus groups with all audio-video technical systems: 360 recording technique with a real-time transmission.
CONTACT
We Love To Meet New People.
OUR OFFICE
Str. Fagului, nr. 68C,
Cluj Napoca
DIRECT MESSAGE
office@encore-research.ro
DIRECT MESSAGE
0742054052